Attention all Cardinals fans in the Ozarks: your game day experience is about to change forever! St. Louis Cardinals baseball has found a brand-new home on the airwaves, and it’s at 102.1 The Won in Springfield. Starting now, this station is your ultimate destination for every pitch, every play, and every thrilling moment of the Cardinals’ Spring Training and regular season games. But here’s where it gets exciting: 102.1 The Won isn’t just airing the games—they’re delivering a full-on baseball experience with comprehensive pregame and postgame coverage every weekend during Spring Training and throughout the season.
For die-hard Cardinals fans in the Ozarks, this is huge. The team’s broadcasts were previously on 105.1 The Bull, but now they’re moving to a station that’s already a powerhouse in sports programming. Mike “The Intern” Holmes, director of content, couldn’t hide his enthusiasm: “We’re thrilled to bring St. Louis Cardinals baseball to 102.1 The Won. The Cardinals have a massive, passionate fanbase here, and their radio broadcasts are hands-down the best in Major League Baseball.”
But here’s the part most people miss: 102.1 The Won isn’t just about baseball. As part of Mid-West Family Marketing, the station is a sports lover’s paradise. Their lineup includes The Starting Lineup morning show with Ned Reynolds, Scott Puryear, and Art Hains, plus St. Louis Blues hockey, NFL football, The Jim Rome Show, and VSiN network programming. It’s a one-stop shop for all things sports in Springfield.
And this is where it gets controversial: with so many sports options, will 102.1 The Won become the go-to station for all sports fans in the Ozarks, or will it remain primarily a haven for Cardinals loyalists? Let’s not forget Mid-West Family’s other stations—104.7 The Cave and Springfield’s rock outlet Q92.9—which cater to different tastes. Could this shift in programming spark a friendly rivalry among listeners?
This story, co-authored by Dave DeMille (ddemille@gannett.com) with the assistance of Artificial Intelligence (AI), highlights the evolving landscape of local radio. Journalists were involved in every step of the process, from information gathering to editing and publishing. To learn more about our commitment to ethical journalism, visit cm.usatoday.com/ethical-conduct.
Now, here’s the question for you: Do you think 102.1 The Won’s focus on Cardinals baseball will unite or divide Springfield’s sports fans? And with so many stations under Mid-West Family’s umbrella, is this a smart move or a risky play? Sound off in the comments—we want to hear your take!
